Consulting & Interim
We offer product management consulting and provide interim resource.
If you’re running a product management team we can help answer questions such as:
- What’s the role of product management in my company?
- Are we set up right and what processes should we have?
- Have I got the right people?
- What performance indicators should I use?
- Have we got the right product strategy and portfolio?
A selection of interim and consultancy assignments are described below.
Product Focus led the product management and go-to-market activities required to launch a unique new data product for a leading UK mobile operator.
The launch spanned a wide range of activities including PR, collateral, external and internal communications, process development, software development, supplier negotiation and stakeholder management.
Product Focus provided hands-on support to develop propositions and improve business development campaigns for a large B2B telecoms vendor.
This resulted in a significant increase in business over a 2 year period and the tools used have since become standard practice in the business.
Product Focus was engaged to head the product marketing team for a global Telecoms systems provider. Product Focus quickly engaged with the team and identified areas for improvement.
Team objectives were re-focussed which resulted in a significant improvement in team motivation and effectiveness – and an extended assignment.
Product team performance
Product Focus was asked to review how a product management team was performing and give insights into best practice.
Our annual product management survey gave a unique source of benchmarking data and we were able to introduce best practice into a number of areas.
Product Focus was engaged by a leading vendor of network operator software to support their product strategy and planning work ready for an imminent board investment review.
We proposed & agreed a plan of action, facilitated the strategy and road-mapping process and successfully engaged teams from around the business to leverage their knowledge and gain buy-in. Finally, the agreed product plans were detailed in a consistent and effective style to facilitate communication with the board.