We have worked with a huge range of companies in the Software industry. These range from global names to start-ups offering enterprise-grade software or Software as a Service (SaaS) solutions.
The challenges we see depend on many factors such as the target market, company size and product development approach. Common issues include :-
- Maturing the product management role to become more leading and strategic within the business
- Difficulty in getting sufficient market insight to validate product direction and decisions
- Getting the most from agile development in businesses managed with a waterfall approach
Many companies have run private on-site training courses for their teams. This has helped them to establish a common way of working and address specific issues. Others have sent delegates on our public courses where they get a chance to learn with peers from other industries.
See more examples in our Client List.
“I’ve used other companies for product management training in the past but this was the best I’ve seen – I and everyone in my team rated the course as ‘excellent’.”
Simon Witkiss Product Director, IRIS Software Group
“Excellent course, wish I’d done this a year ago when I started as a PM. It would’ve changed my view on leaving product management, but decision already made!”
Cheryl Paterson Product Manager, Allocate Software
“We recently used Product Focus to deliver some excellent bespoke training to our Product and Marketing team and the feedback was really great – thank you!”
Hanna Smith, HR Director, Madgex