Big B2B technology companies with lots of products and services often have many different ways of talking about them. It’s easy to get confused which is where a Product Taxonomy can help so everyone knows what to sell, deliver and measure. Download our free infographic.
Should Product Managers be responsible for product profitability?
It’s one of the big questions that we get asked again and again…
Our Product Management Dashboard is a unique tool that we use when reviewing product management at our clients.
Use it to identify key challenges, discuss what’s going wrong and to communicate what needs to change.
Want to win? Why not build your product strategy on the ideas in this very successful book.
It’s about having a winning aspiration which quite simply means how do you beat the competition?
Minimum Viable Product (MVP) versus Optimal product – what’s the difference and the MVP trap that many companies fall into.
Watch our short video to explain the theory behind the Lean Product, MVPs and Optimal Products.
Is your direction set by whatever crisis you face? Are you busy reacting to the requests of others? Does your email drive you?
Don’t swim with the shoal – why product managers need to lead.
Don’t waste your training budget.
Use this 15-point checklist to confirm the training provider you’re considering is right for you.
What do stakeholders and children have in common?
Use the answer to simplify your stakeholder management process.
Over the past 10 years we’ve worked with thousands of product managers. We see unique problems but surprisingly lots of very similar ones.
Watch this cartoon video to discover what they are and how to put product management in the driving seat.
Question: How do you find out what’s going on in your market?
Answer: By setting up a network of “listening posts” to hear about what’s going on with your customers, prospects, competition and the market.