Portfolio planning is essential to help your organization decide how it’s going to meet its objectives – get it wrong and you’ll miss targets, waste resources and frustrate stakeholders.
Whether you’re a product manager wanting to position your product with the senior team or a team leader involved in the portfolio planning process this blog provides some insights to the tools you can use to get a robust, transparent process.
Historically there was a battle between Sales and Product Management. Sales, having more contact with customers, felt they had a better understanding of customer needs than product managers (and sometimes they were right). But I think today the bigger fight is between User Experience (UX) practitioners and product managers.
Product Managers and User Experience professionals are increasingly working together to deliver products. In some cases this relationship is highly productive, leading to outstanding products, but in others, it can be a bit dysfunctional.
Data is a big trend so as a product manager it’s likely you’ll need to get to grips with it.
Our advice is to make sure you’ve got at least basic Excel skills and don’t hesitate to pull in the data scientists if you need help with more complex challenges.
When do you get the opportunity to meet customers? And are these the right type of meeting to get the insights you really need?
I am sure many of you will have seen the Gartner Hype Cycle at some point.
Have you wondered what it’s all about and whether it can help your business?
The use of the phrase ‘Minimum Viable Product’ (MVP) has spread well beyond the start-up community, since it was popularised in Eric Ries’s ‘The Lean Start-up’. However, that doesn’t mean it’s always accepted – there are supporters and critics in companies large and small.
What’s going on with MVP and is it the right approach in your company?
Big B2B technology companies with lots of products and services often have many different ways of talking about them. It’s easy to get confused which is where a Product Taxonomy can help so everyone knows what to sell, deliver and measure. Download our free infographic.
Should Product Managers be responsible for product profitability?
It’s one of the big questions that we get asked again and again…
Our Product Management Dashboard is a unique tool that we use when reviewing product management at our clients.
Use it to identify key challenges, discuss what’s going wrong and to communicate what needs to change.
Want to win? Why not build your product strategy on the ideas in this very successful book.
It’s about having a winning aspiration which quite simply means how do you beat the competition?