Product Management Infographics

 

Product Activities Framework

Product Activities Framework

The Product Activities Framework identifies all activities, that should take place in any company with products. Use it to understand who owns what in your business.

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Product Management Lifecycle

Product Management Lifecycle

The Product Management Lifecycle applies in any business that develops and sells products. Use it to check you have everything in place.

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Product Management Maturity Model

Product Management Maturity Model

Understand the 3 stages of product management function maturity. Use it to work out how you are doing compared to industry best practice.

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Product Management Dashboard

Product Management Dashboard

The Product Management Dashboard uses a series of dials to represent the key issues that can impact on success. Use it to think about the challenges in your business.

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The Buying Cycle

The Buying Cycle

The Buying Cycle shows the stage our prospects and customers go through when making the decision to buy. Use it to understand the marketing needed to support each stage.

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Starting a new job checklist

Starting a new job checklist

Start your new product management job with confidence. Our infographic shows what you need to do in the first 90 days.

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Product Taxonomy

Product Taxonomy

Big B2B technology companies with lots of products and services often have many different ways of talking about them. It’s easy to get confused which is where a Product Taxonomy can help so everyone knows what to sell, deliver and measure.

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After two years of getting punched, kicked and beat down I feel as though you have just taught me karate, and I am looking forward to immediately putting into practice all of the tools, techniques and best practices to fight back. Thank you for an excellent three days of Product Management training.
Richard Fletcher - Product Manager Security Products, Johnson Controls
Overnight after the training it became easier to raise issues and design decisions. I can thank the exercises and discussions in class. In future I look forward to applying a few of the techniques when talking with customers, and gaining their feedback on first release…  
Roy Matthews - Business Analyst, Dunnhumby
Thanks so much for running this course. I cannot even begin to tell you how helpful it was for me. I now feel equipped with the tools I need to do a great job. Many thanks!
Sam Cassidy - Product Manager, John Wiley & Sons
Well structured content and solid theory. Makes a massive difference when the presenters are passionate about their subject. Highly recommended for product managers of all abilities and experience.
Andrew Scarborough - Product Marketing Manager, Bottomline Technologies
The tools, templates and checklists provided are super useful. I love the fact that they’re changeable so I can easily adjust them to my company’s way of working.
Karin Kuster - Product Manager, Iddink Group
We recently used Product Focus to deliver some excellent bespoke training to our Product and Marketing team and the feedback was really great – thank you!
Hanna Smith - HR Director, Madgex
Anyone who would benefit from understanding the role of product management should attend this course. One of the best training courses I have done, the pace was just right, it was very interesting and engaging. Never boring.
Conor Tweed - Product Analyst, Realex Payments
Excellent course, wish I'd done this a year ago when I started as a PM. It would’ve changed my view on leaving product management, but decision already made!
Cheryl Paterson - Product Manager, Allocate Software
Product Focus is one of the best run specialist training businesses I’ve visited. They are clearly positioned as market leaders in their field. They produce high quality output through marketing, sales and training delivery materials and their back office is run in the same high-quality manner.
Doug Shaw - Learning & Performance Institute (LPI)
A great course delivered by a dynamic and knowledgeable expert with real world industry experience. I believe regardless of their experience level anyone would learn something new. Best investment I have made for my team and business this year.
Phil Hornby - Head of PM Platforms, Diagnostics & Services, Continental

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