Product Activities Framework
Note: this is the blueprint your product team needs.
Use the Product Activities Framework to:
- See essential product activities in one picture
- Identify owners for every activity
- Agree team boundaries and responsibility
- Prioritise areas for improvement
- Provide a standard big-picture view and reference for all teams
Download the Product Activities Framework
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Interactive Product Activities Framework
Click the product activity boxes, to explore descriptions of each product management activity.
Strategic Product Activities
- working out what the right product is for the business
What Customers Say — Product Activities Framework
It’s a very interesting tool as it enables anyone to grasp in one simple infographic the complete view of what needs to be done. In my opinion, it’s also a tremendous tool to discuss with manager(s) about which team is responsible for which topic.
Thierry Moncoutié, Lectra
Yes the PAF is very useful to remind us of all the important other tasks while we’re busy firefighting ;-) Some kind of omnipresent bad conscience.
Robert Weinberger, ETM
Yes, I did receive your poster – it’s clear, colourful and an excellent resource for explaining Product Management.
Charlotte Margree, Cloud Direct
Just received your poster and it is flattening out on my desk. I've had lots of comments about it from my product team and also the rest of the senior management team and it’s sparked off some debate about our product launch process. Very impressed, thank you for sending it.
Dan Scholey, Product Director, Moneyhub
Thank you for the poster. I’ve shared it with the team and they liked it too. This is one of the few frameworks that I’ve came across that in fact I use on a frequent basis.
João Laranjeira, Product Management, TomTom