How websites trick you

Sometimes companies do things on their websites that are designed to deliberately mislead us.

They are known as dark patterns – but are they good or bad design?

Leaky bucket

4 common in-life product problems and what to do about them

You’ve launched your product. The early planning was good, and at launch the product appeared to have a good market fit.

But, now things have gone awry.

Read on to discover the 4 common in-life product problems and how to handle them.

The Optimal Product and Minimum Viable Product

Minimum Viable Product vs the Optimal product

Minimum Viable Product (MVP) versus Optimal product – what’s the difference and the MVP trap that many companies fall into.

Watch our short video to explain the theory behind the Lean Product, MVPs and Optimal Products.

Product management problem

What Would You Do? Try this dilemma…

As a product manager, there are always hard decisions.

What would you decide to do with this typical launch dilemma?

product manager role and why you need to lead

The product manager role and why you need to lead

Is your direction set by whatever crisis you face? Are you busy reacting to the requests of others? Does your email drive you?

Don’t swim with the shoal – why product managers need to lead.

Internal product manager stuck in a box

Are you an internal product manager stuck in a box?

Internal product managers come up against unique obstacles and dilemmas. The challenge is serving internal customers rather than selling to external customers.

If you’re stuck in your role as an internal product manager we’ve outlined 6 ways to break free.

A checklist to evaluate product management training providers

A checklist to evaluate product management training providers

Don’t waste your training budget.

Use this 15-point checklist to confirm the training provider you’re considering is right for you.

Working on the product not in the product

Do you spend your time fixing things, answering the same old questions and going round in circles like a hamster in a wheel?

Maybe you should be working on the product not in the product.

Where should product managers spend their time?

Avoid product managers acting as an expert helpdesk.

Focus on the fuzzy front-end.

Buzzwords – do you use them?

See this wonderfully funny short video about business buzzwords.

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We recently used Product Focus to deliver some excellent bespoke training to our Product and Marketing team and the feedback was really great – thank you!
Hanna Smith - HR Director, Madgex
Anyone who would benefit from understanding the role of product management should attend this course. One of the best training courses I have done, the pace was just right, it was very interesting and engaging. Never boring.
Conor Tweed - Product Analyst, Realex Payments
Excellent course, wish I'd done this a year ago when I started as a PM. It would’ve changed my view on leaving product management, but decision already made!
Cheryl Paterson - Product Manager, Allocate Software
A great course delivered by a dynamic and knowledgeable expert with real world industry experience. I believe regardless of their experience level anyone would learn something new. Best investment I have made for my team and business this year.
Phil Hornby - Head of PM Platforms, Diagnostics & Services, Continental
Please do everything you can to leave your day jobs at the door and fully engage in this course. I did it in September and can honestly say it is the most useful training I’ve done in my career.
Will North - Product Management Director, Callcredit (Will attended a Public Course then arranged Private Training for his team)
I thoroughly enjoyed the course and learned so much more than I expected! I've recommended you to a number of colleagues. The templates on the USB stick are proving extremely useful.
Andrew Sayle - Product Focus Certified Product Manager, Zen Internet
The course was superb and we’ve had excellent feedback from the team. Everyone learned – regardless of their history, experience or accountability level in the team.
Paresh Patel - Head of Product Management for Managed Mobility and Security, Vodafone Global Enterprise
Product Focus has delivered everything we were looking for from a partner and I am really pleased with the training feedback. We have valued enormously their advice, flexibility and professionalism.
Jennie Brown - International Learning & Development Director, CDK Global
6 months on - I think your product management course must have been the most valuable course of my career so far. I have used much of the material on the USB key and your analogy of being the CEO of the product really helps.
Ellie Ryan - Product Manager, Thomson Reuters
Overall very good and very useful. It helped me with the foundations, core and structure of my role and I look forward to getting back into the office to use my new skills.
Gavin Murphy - Product Manager, KCOM

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