Side view of woman showing NO note on her hand

Are product managers the sales prevention department?

As a product manager you may have been called the ‘sales prevention department’.

Don’t worry – saying ‘No’ is an important part of your job.

Don’t let iceberg products sink your business

Many older products are left floating around. We call these Iceberg or Coconut products.

Coconut products make money and don’t cost much to run but iceberg product have big hidden costs that can sink your business.

Leaky bucket

4 common in-life product problems and what to do about them

You’ve launched your product. The early planning was good, and at launch the product appeared to have a good market fit.

But, now things have gone awry.

Read on to discover the 4 common in-life product problems and how to handle them.

How to (not) let customers kill your product

Why going doing the route of custom features for your Enterprise software product can end up killing your product.

And some important tips to prevent it.

10 tips to close the revenue gap

Have you ever faced a demand from the big boss to help close a short-term revenue gap?

When this happens, what do you do?

7 tips to hit revenue targets with a great launch

If things aren’t going as well as expected have a look at our tips to help you close the revenue gap.

Do sales let you down?

Do you get frustrated when your sales people don’t deliver what they forecast.

Yes? So what can you do to get them back on track…

Do sales give your product away for free?

Does your sales team sell your product (in exchange for money) or do they give it away for free?

An excellent blog entry from Jock Busuttil.

Who in your business knows your market best?

Is it you?

Take control of pricing

Pricing is a vital part of your proposition. Why then do so many product managers shy away from active and regular engagement in pricing discussions?

After two years of getting punched, kicked and beat down I feel as though you have just taught me karate, and I am looking forward to immediately putting into practice all of the tools, techniques and best practices to fight back. Thank you for an excellent three days of Product Management training.
Richard Fletcher - Product Manager Security Products, Johnson Controls
Overnight after the training it became easier to raise issues and design decisions. I can thank the exercises and discussions in class. In future I look forward to applying a few of the techniques when talking with customers, and gaining their feedback on first release…  
Roy Matthews - Business Analyst, Dunnhumby
Thanks so much for running this course. I cannot even begin to tell you how helpful it was for me. I now feel equipped with the tools I need to do a great job. Many thanks!
Sam Cassidy - Product Manager, John Wiley & Sons
Well structured content and solid theory. Makes a massive difference when the presenters are passionate about their subject. Highly recommended for product managers of all abilities and experience.
Andrew Scarborough - Product Marketing Manager, Bottomline Technologies
The tools, templates and checklists provided are super useful. I love the fact that they’re changeable so I can easily adjust them to my company’s way of working.
Karin Kuster - Product Manager, Iddink Group
We recently used Product Focus to deliver some excellent bespoke training to our Product and Marketing team and the feedback was really great – thank you!
Hanna Smith - HR Director, Madgex
Anyone who would benefit from understanding the role of product management should attend this course. One of the best training courses I have done, the pace was just right, it was very interesting and engaging. Never boring.
Conor Tweed - Product Analyst, Realex Payments
Excellent course, wish I'd done this a year ago when I started as a PM. It would’ve changed my view on leaving product management, but decision already made!
Cheryl Paterson - Product Manager, Allocate Software
Product Focus is one of the best run specialist training businesses I’ve visited. They are clearly positioned as market leaders in their field. They produce high quality output through marketing, sales and training delivery materials and their back office is run in the same high-quality manner.
Doug Shaw - Learning & Performance Institute (LPI)
A great course delivered by a dynamic and knowledgeable expert with real world industry experience. I believe regardless of their experience level anyone would learn something new. Best investment I have made for my team and business this year.
Phil Hornby - Head of PM Platforms, Diagnostics & Services, Continental

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