30 Sep 2024
Learn how Apple’s AirPods Pro strategy drives innovation with software, tapping into underserved markets and existing ecosystems to create new value in products.
3 Oct 2022
Today it’s really easy to measure everything in your product – user behavior, feature adoption, and conversion rates. However, going fully “data-driven” is a dead-end. Read on…
31 Aug 2022
In this guest blog by Steve Buck, he explains what a reseller channel is, and the key to success when using one, helping you ensure you’re set up for success.
30 Jun 2022
The first 90 days are a crucial time in any product management role, to show you can do the job and earn the trust of your colleagues. Learn more and…
28 Jun 2022
Learn more about a practical framework to accelerate your path through the B2B innovation journey in this Daniel Elizalde guest webinar
31 May 2022
Common issues faced by product managers in manufacturing
28 Jan 2020
Part of the mission of many technology companies is to pursue innovation – it’s a great message to their customers, an enticement to new employees and a key tool to…
19 Nov 2018
I am sure many of you will have seen the Gartner Hype Cycle at some point. Have you wondered what it’s all about and whether it can help your business?
17 Sep 2018
UVP – level 3 is an approach created by one of our clients as a way to define and manage the value they deliver to customers. Learn about this approach…
24 May 2018
As a product manager you may have been called the ‘sales prevention department’. Don’t worry – saying ‘No’ is an important part of your job.