Product management by heroes or by committee?
Do you ever struggle to explain to colleagues what product management does? If so, here’s a simple model that can help.
Essentially product management is about “the what”.
Why should you care about patents?
Do you understand where the opportunities are and are you aware of the pitfalls and risks of, what can seem like, a patent minefield?
We’re often asked to give an example of a company that does best practice product management. There is no easy answer. However we do work with lots of technology companies and what we see are pockets of excellence…
For too long product management has been seen as a job rather than a profession.
Do you take your product management seriously?
Check how mature your product management function is with our maturity model.
If you want stuff done, start measuring it. But what should you measure for a role that has such broad responsibilities?
It’s a game of two halves…
Has your role ever been confused with being that of a project manager?
It’s a common problem – so what can we do about it?
The role of a PM is, necessarily, murky. It changes wildly from company to company, and even within a company from team to team, and even on a particular team from day to day. It is perhaps the job where the epithet “wears many hats” is most apt …