19 Nov 2018

What’s all the hype about?

I am sure many of you will have seen the Gartner Hype Cycle at some point. Have you wondered what it’s all about and whether it can help your business?

17 Nov 2014

Making decisions on gut feel

How do you make product decisions? I had an interesting discussion recently with Michel Roth, Senior Director or Product Management at RES Software. His big issue with product management is…

18 Jun 2013

Get out of the office

“You’ll learn more from spending an hour with a customer than you can from 50 market research reports” says Adrian Slywotzky. So get out of the office and speak to…

30 Oct 2012

The analyst racket

As product managers and product marketers our role can bring us into contact with the big technology analysts – with their magic quadrants, waves and cycles. But are there some…