1 Sep 2017
Don’t let iceberg products sink your business
Many older products are left floating around. We call these Iceberg or Coconut products. Coconut products make money and don’t cost much to run but iceberg product have big hidden…
8 Aug 2017
In-life product management – where the rubber hits the road
Creating new products can appear exciting and glamorous compared to managing an in-life product. But in-life is where a product idea is put into practice and where the money is…
9 Jun 2016
Where should product managers spend their time?
Avoid product managers acting as an expert helpdesk. Focus on the fuzzy front-end.
17 Sep 2010
Launching Product Management Journal
Our Product Management Journal on Launching is packed with best practice, tips and insights. See a summary of the content by clicking on the title above.
24 Aug 2010
A launch project doesn’t finish with the launch!
It should only finish when the product is successfully afloat. You should have some post-launch KPIs…