The fight over the customer

15 Apr 2019

The fight over the customer

Historically there was a battle between Sales and Product Management. Sales, having more contact with customers, felt they had a better understanding of customer needs than product managers (and sometimes…

Taming the RHINO

1 Sep 2018

Taming the RHiNO

A RHINO is a Really High value New Opportunity. It’s when a sales person in your B2B business comes along with a new customer deal for something that you don’t…

23 Aug 2018

Are MVPs for us?

The use of the phrase ‘Minimum Viable Product’ (MVP) has spread well beyond the start-up community, since it was popularised in Eric Ries’s ‘The Lean Start-up’. However, that doesn’t mean…

Mother elephant with tiny baby

10 Jul 2018

Enterprise vs Consumer product management

How different is B2B product management compared to B2C product management? To help answer this question we’re showcasing a great blog from Rich Mironov which explores these differences in some…