21 Mar 2024
The Hero’s Journey: Mastering Product Storytelling to Persuade Stakeholders
Master the power of product storytelling over technical jargon. Craft stories deeply resonating with stakeholders to drive adoption.
21 Mar 2024
Master the power of product storytelling over technical jargon. Craft stories deeply resonating with stakeholders to drive adoption.
3 Oct 2022
Today it’s really easy to measure everything in your product – user behavior, feature adoption, and conversion rates. However, going fully “data-driven” is a dead-end. Read on…
31 Aug 2022
In this guest blog by Steve Buck, he explains what a reseller channel is, and the key to success when using one, helping you ensure you’re set up for success.
28 Jun 2022
Learn more about a practical framework to accelerate your path through the B2B innovation journey in this Daniel Elizalde guest webinar
30 Jun 2021
An inspiring webinar from roadmap guru Bruce McCarthy.
19 Nov 2018
I am sure many of you will have seen the Gartner Hype Cycle at some point. Have you wondered what it’s all about and whether it can help your business?
24 May 2018
As a product manager you may have been called the ‘sales prevention department’. Don’t worry – saying ‘No’ is an important part of your job.
28 Sep 2017
Want to win? Why not build your product strategy on the ideas in this very successful book. It’s about having a winning aspiration which quite simply means how do you…
1 Sep 2017
Many older products are left floating around. We call these Iceberg or Coconut products. Coconut products make money and don’t cost much to run but iceberg product have big hidden…
25 Feb 2014
The less you build, the faster you can launch and the sooner you get revenue. So why isn’t everyone doing it?
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