11 Mar 2019
Data is essential for Product Managers
Data is a big trend so as a product manager it’s likely you’ll need to get to grips with it. Our advice is to make sure you’ve got at least…
1 Sep 2018
Taming the RHiNO
A RHINO is a Really High value New Opportunity. It’s when a sales person in your B2B business comes along with a new customer deal for something that you don’t…
1 Jun 2018
Are you a slave to your email?
We all use email every day but it often fails us. Sometimes it can feel as if our inbox drives what we do. Here are a few thoughts to get…
4 May 2018
The Mom test – Why you should never ask your mother if your idea is any good
Talking to customers and getting accurate information is hard….. not because they lie but because they often tell you what they think you want to hear. This is never truer…
21 Apr 2018
Should you be responsible for product profitability?
Should Product Managers be responsible for product profitability? It’s one of the big questions that we get asked again and again…
9 Mar 2018
In defence of the HiPPO
We talk about dealing with Hi.P.P.O.s (Highest Paid Person’s Opinion) on our training course but this blog introduces a new animal to be feared – the Z.E.B.R.A. Here are 3 reasons why we might…
30 Oct 2017
Product Manager Personas – to help understand your role
You may already use personas when developing propositions or working on requirements, but have you ever thought about using product manager personas? They’re useful because they help you think about…
28 Feb 2017
What Would You Do? Try this product launch dilemma…
As a product manager, there are always hard decisions. What would you decide to do with this typical launch dilemma?
17 May 2016
Buzzwords – do you use them?
See this wonderfully funny short video about business buzzwords.
28 Jul 2015
The P in Product Management (PM) really stands for?
Does it really mean People Management 🙂 And what else could it stand for – Project Management, Personal Management …