When do you get the opportunity to meet customers? And are these the right type of meeting to get the insights you really need?
Big B2B technology companies with lots of products and services often have many different ways of talking about them. It’s easy to get confused which is where a Product Taxonomy can help so everyone knows what to sell, deliver and measure. Download our free infographic.
We all use email every day but it often fails us. Sometimes it can feel as if our inbox drives what we do.
Here are a few thoughts to get you thinking about email best practice and how you can use it more effectively – and a really fun video!
As a product manager you may have been called the ‘sales prevention department’.
Don’t worry – saying ‘No’ is an important part of your job.
You’ve launched your product. The early planning was good, and at launch the product appeared to have a good market fit.
But, now things have gone awry.
Read on to discover the 4 common in-life product problems and how to handle them.
As a product manager, there are always hard decisions.
What would you decide to do with this typical launch dilemma?
Is your direction set by whatever crisis you face? Are you busy reacting to the requests of others? Does your email drive you?
Don’t swim with the shoal – why product managers need to lead.
See this wonderfully funny short video about business buzzwords.
What does the word ‘launch’ mean in your company?
Find out how to split your launch date into ready-to-tell, ready-to-trial, ready-to-sell and ready-for-service to get more control.
I bet you thought that other companies were your main source of competition. But is it the other product managers at your company that are your biggest threat?